The Benefits

There are many reasons why improving gender diversity is critically important and good for business:

There is a correlation between gender diverse companies and better bottom line results:

  • Companies in the top quartile for gender diversity are 15 percent more likely to have financial returns above their respective national industry medians.
  • Greater gender diversity on the senior-executive team corresponded to the highest performance uplift: for every 10 percent increase in gender diversity, earnings before interest and taxes rose by 3.5 percent.
  • Inclusive cultures have 22% lower turnover rates due to increased morale, opportunity and equality.
  • Men and women have different viewpoints, ideas, and market insights, which enables better problem solving, ultimately leading to superior performance.
  • A gender-diverse workforce provides easier access to resources, multiple sources of information, and wider industry knowledge.
  • A gender-diverse workforce allows organisations to serve an increasingly diverse customer base.
  • Gender diversity helps attract and retain talented women.  Companies cannot afford to ignore 50% of the potential workforce and expect to be competitive in the global economy.
  • It’s the right thing to do.  Prioritising gender diversity shows commitment to social responsibility which brings considerable reputational benefits.

Founding Partners

Diversity Mark NI

This Charter enables organisations to apply for a charter mark which will recognise their commitment to, and progress on, gender diversity. The Charter follows a methodology of self-assessment, target-setting and review, and it prioritises continuous progression with goals set by, and appropriate to, each individual organisation.